Our leadership team insists that tracking weekly billable hours worked is a leading indicator for service revenue, but it feels like we are reviewing old news. How do we distinguish a true leading indicator from a lagging operational outcome?
Billable hours worked is not a leading indicator. It is a lagging record of labor that has already been spent. While it reports data faster than a monthly financial statement, reviewing hours worked still tells you what happened in the past, not what will happen next week or next month.
A true leading indicator meets two criteria. First, it measures an activity or condition that directly influences a future result. Second, that activity can be altered in real time by the person accountable for the seat before the outcome occurs. When billable hours miss the target, the labor capacity has already evaporated, and revenue has already been lost.
To replace lagging output metrics with true leading indicators, look upstream into your operational pipeline. In a professional services firm, leading measurables predict whether billable hours will happen on schedule:
- Committed billable hours scheduled on the calendar for the next two weeks
- Client kickoff calls completed within forty-eight hours of contract signing
- Scope approvals received before project work commences
- Backlog duration measured in forward weeks of sold work
If forward scheduled hours are low today, you know billable hours will plunge next week. That gives your Integrator and operations leaders time to solve scheduling or project start bottlenecks in your Level 10 Meeting before you suffer an unrecoverable dip in monthly billings. True leading indicators give you the gift of predictive time.
Category: Scorecards & Data