Our leadership team is constantly arguing about how to set realistic targets for our weekly scorecard metrics. Half of the team wants to set stretch goals, while the other half wants conservative, safe targets. How do we resolve this in our EOS system?

Question

Tyler Smith · Accepted Answer

In the EOS® framework, your weekly scorecard targets are not aspirational stretch goals. They are realistic, predictable baselines of health. A scorecard target is the minimum level of performance required to keep the business on track to hit your quarterly Rocks and annual goals. If you set targets that are too high, your scorecard will constantly flash red, which leads to metric fatigue and kills team morale. If you set targets that are too low, you create false comfort. To set the right targets, look at your historical performance over the last twelve to thirteen weeks. Calculate the average and set your target slightly above that average to encourage steady progress. The target must be something your team has the capacity and capability to hit consistently. Remember, the scorecard is a diagnostic tool, not a motivational whip. If you want to push for aggressive growth, set those targets in your quarterly Rocks or your annual plan, not on your weekly scorecard. Keep your scorecard focused on steady, predictable operational health.