We are growing at forty percent year over year and our business model is shifting from project work to recurring subscriptions. How do we prevent our weekly scorecard from becoming obsolete as we rapidly scale and change our operations?
Rapid growth and shifting business models will break your scorecard. If you are scaling at forty percent, the metrics that got you here will not get you to the next level. You must proactively evolve your data component alongside your Accountability Chart.
First, realize that as your business model shifts from projects to subscriptions, your leading indicators must change. Project-based metrics focus on milestones and delivery deadlines. Subscription-based metrics must focus on adoption, usage, and early churn indicators. For example, you should stop tracking project completion rates on your leadership scorecard and start tracking:
- Weekly active user rates or customer onboarding milestones achieved
- Weekly customer support tickets resolved on first contact
- Number of accounts showing zero activity for seven consecutive days
Second, schedule a formal scorecard review as part of every Quarterly Collaborative session. Do not just carry the same numbers over because they are familiar. Ask your leadership team if each metric still reflects the core drivers of your current business model.
Finally, as you scale, ensure your metrics are rolling up correctly. The leadership scorecard should only contain high-level numbers that reflect the health of the entire organization. As you add middle managers, push the detailed operational metrics down to departmental scorecards. This keeps your leadership team focused on strategic growth while giving your managers the granular data they need to run their daily operations.
Category: Scorecards & Data