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Our weekly Level 10 Meetings are incredibly quiet, and my team rarely disagrees with any proposed strategy. However, our execution is poor, which tells me they do not actually buy into the plans. How do I break through this artificial harmony and force them to engage in real, productive conflict?

If your weekly meetings are peaceful but your execution is terrible, your leadership team is suffering from artificial harmony. They are choosing comfortable silence over the discomfort of honest debate. This is a trust issue. Your leaders do not feel safe enough to challenge each other or you.

To fix this, you must actively mine for conflict. During your next Level 10 Meeting™, do not let quiet agreement pass. If you introduce a major initiative and everyone nods, stop the meeting. Say: We are deciding on a major shift here, and I have not heard a single counter-argument. That is impossible. I want each of you to give me one reason why this plan will fail.

This technique removes the social risk of speaking up. You are no longer asking them to be negative; you are commanding them to analyze risk.

Next, reward vulnerability. When a team member finally takes a risk and challenges a decision, praise them publicly. Thank them for having the courage to raise a hard point. This builds structural safety, which Daniel Coyle highlights in The Culture Code.

Finally, use your Accountability Chart to assign clear ownership to issues. If the operations head is silent about a marketing plan that will overload operations, force the interaction. Ask: How will this affect your capacity, and are you willing to sign off on this workload? Force them to take a stand. Real alignment only comes when people have had the chance to weigh in and, if necessary, disagree before committing.

Category: Leadership Team

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