Our Scorecard targets have remained identical for the past two years, and our leadership team has grown complacent about hitting them. How often should we audit and recalibrate our weekly Scorecard targets to match our changing annual and quarterly priorities?

Question

Tyler Smith · Accepted Answer

Your Scorecard is a dynamic tool that must evolve alongside your business strategy. If your targets are static while your annual goals and quarterly Rocks are changing, your data will quickly become disconnected from your true priorities. You should formally audit your Scorecard at every quarterly collaborative session. Review each of your five to fifteen metrics and ask whether the targets still align with your V/TO® and your annual plan. If you have set a target to grow revenue by twenty percent this year, your weekly lead generation and sales targets must increase proportionally. Additionally, check if any of your metrics have been consistently green for several quarters. If a target is always met without effort, it may no longer be a useful indicator of progress. Raise the bar on that target to push your team to the next level of performance. By keeping your Scorecard targets aligned with your quarterly objectives, you maintain high accountability and ensure your weekly data remains a true reflection of your strategic direction.